Push-to -Talk!!

It was an usual Monday morning and I was finding it hard to keep my eyes open.I was trying
to read a book ,had put my earphones on and at the same time sleeping....wondering how I'm
doing all in the same time!!ahem.. life has its own lessons to teach,especially when you
are pressed for time and when you have to travel quite lonnnnnng distance on a daily basis
to reach your "work place"(you should look at my face as i write this line),:-( is not
enough to describe the sadness on my face.But there is also a positive side to travelling
across the city.We get to see some nice things on the way.One thing that I love to watch while travelling to work is
the advertisement bill boards.They are really colourful,eye catching and also informative
sometimes(If you really want to keep pace with the current trends in the city).
Stop commuting,start sport biking!!Any guesses as to which bike has this tag line??It is
Yamaha's Gladiator. It is really good to watch such bill boards, which make you atleast
feel that commuting to work is not after all,that bad,and such cool ads drive our
imagination and make the journey less tiring.One more interesting ad that I came acroos is that of PROCALL...heard of it?? Atleast I've
never heard of it before.It said "India's first digital PTT service".Now the next question
came to my mind..what is that PTT service?I was really curious to know about it as it was
showing some mobile phones and a "Let's team up tag line". So as soon as I reached office I
googled it out and came to know PTT refers to "PUSH -TO-TALK".Let me just give you a sneak peek of this technology...some excerpts from economic times.
It's a next generation digital wireless (radio) solution featuring Motorola's Integrated
Digital Enhanced Network technology,making it the first digital PTT service in India.
PTT communiction (also called dispatch) on radio frequency allows unlimited number of users
in a closed user group communicate with team members for unlimited time at a fixed monthly
charge.
It has some really interesting applications:)
Users can talk with one or many or all members in the group instantly at the push of a
button. This would help business houses working in teams or those involved in BPO services,
airlines, hospitals, taxi or transport fleet management, call centres, courier services to
keep constantly in touch with their employees and monitor them even on field.
Using just one pocket-size digital handset, the services combines the capabilities of a
digital wireless phone, two-way radio with instant group talk features, integrated A-GPS,
advanced messaging services. The pro tracker facility enables to track a team member's
exact location.
The users would be able to receive traffic alerts, receive or send local advertisements and
have supervisors to monitor employees taking a break(what a killer app it is!!) with a
wireless punch card. Internet browsing, database access, wireless payment gateway, job
dispatches and swipe cards are other features
Ahhh.... Is this technical stuff too much for your brain to assimilate..then relax..
chill..it's after all a technology ,created by man,for mankind.And like all the
technologies,it has it's positive and negative sides.Hehe... you must be knowing why I'm
saying this.If it is allowing your boss to track where you are isn't it a BAD TECHNOLOGY??
That's really bad news for us guys...:-(
Then one more eye catching ad is that of Slice's AAMSUTRA(Kudos to their advertising
creativity).I've become a fan of these bill boards off late...they take me to a different
world and I enjoy that.As a child I've always been fascinated by advertisements while
watching TV and to become a creative director was a childhood dream too.Don't know if this
childhood dream will ever get fulfilled as my life has taken many different turns and am a
computer engineer now.Don't know if Advertising was the right field for me,but still have a
liking towards that.Now i've started contemplating as to what is the right choice for
me.Have I made a wrong choice by taking engineering or is that the right one for me and so
on...sudden rush of thoughts..ahhhh.. i want to stop them...I'm trying to bring myself
under control and calm my mind.Will I be able to come to a conclusion on this???Life is now going in a certain direction ,let me see if I can fulfill my childhood dream in
some way.
I'm sure many would have had such childhood dreams like me.Did somone fulfill their dream
or atleast close to fulfiling it??Or following such dreams is not at all possible or not
worth pursuing in the present day world??Or you didnt have any dream at all(Then you are really lucky)??Looking
forward to hear your comments.Do share your dreams and thoughts here:)